# About Rinzo > Rinzo builds fully branded gym websites and mobile apps for independent gym owners across Europe. Free custom demo — pay only when you love it. ## Why Rinzo exists Rinzo was started by gym owners and designers who were frustrated that independent gyms — some of the best fitness communities in Europe — were stuck with generic websites and no mobile presence because every agency wanted a five-figure retainer upfront. The idea was simple: build the product first, ask for payment second. If the gym loves what they see, they subscribe. If not, Rinzo takes the loss, not the gym owner. Independent gyms deserve the same quality digital presence as the big chains — without the enterprise price tag, the long timelines, or the financial risk. ## Mission To give every independent gym in Europe a digital presence as strong as the chains — without the enterprise price tag or the risk. ## How Rinzo works 1. The gym owner books a free intro call. 2. Rinzo builds a fully working, custom-branded demo in 3 to 5 business days — at no cost to the gym. 3. The gym owner reviews the demo. If they love it, they subscribe. If not, they walk away. No invoice. No obligation. ## Core values 1. **Show, don't pitch** — The demo is the sales pitch. Rinzo shows the finished product instead of pitching capabilities. 2. **Gyms first** — Every product decision is made from the perspective of what's best for the gym and its members. 3. **Craft over shortcuts** — Fast delivery doesn't mean cutting corners. Every product is designed with care. 4. **Long-term relationships** — Rinzo isn't a one-off agency. The goal is to be the gym's long-term digital partner. ## What Rinzo builds - **Custom branded websites** — SEO-ready, mobile-first, fast. No templates. Designed from scratch for each gym. - **Branded iOS and Android apps** — Class bookings, schedules, push notifications, member progress tracking, all under the gym's own name. ## Who Rinzo serves Independent gym owners, boutique fitness studios, CrossFit boxes, personal training facilities, yoga studios, and martial arts gyms across Europe. --- *Website: https://www.rinzo.es* *Contact: https://www.rinzo.es/contact* *Email: hello@rinzo.io*